When putting up business signs, most businesses can’t think beyond doors, windows, and walls. But your office or storefront isn’t the only thing you own and run. Even your vehicles could be made to advertise your products or services, or communicate something related to your brand that would incite interest in your potential customers and help in extending your brand identity. Vehicle graphics and lettering have the biggest advantage of reaching those potential customers that your office or storefront cannot – thanks to the vehicle being mobile. Using your business signs for this type of mobile advertising, you can spread word about your business and brand to reach those who may otherwise not come near your office or storefront. Even in terms of budget, vehicle graphics are more cost-effective than traditional billboards and advertisements. And when you consider the colorful, attention grabbing vehicle graphics that are an effective mode of non-aggressive advertising (unlike print ads or radio ads that disrupt and interfere with a person’s reading or listening), you surely have a win-win solution in these business signs. Perhaps these were some of the reasons that prompted Engaged Sounds Entertainment to use vehicle graphics for branding their new van and optimize the effect of their mobile billboard. And they chose Citrus Sign Studio for the job.
The Client: Engaged Sounds Entertainment
Engaged Sounds Entertainment blends entertainment and elegance to offer the best quality DJ services throughout Orlando and Central Florida. The company’s award-winning team also includes highly talented videographers, photographers, wedding coordinators, wedding officiants, and event designers. Those looking to create a unique experience in their events, or planning to throw an amazing party without overshooting their budget can get visual and audio equipment support, photo booths, professional and advanced LED lighting, and a lot of other special effects from Engaged Sounds Entertainment.
The Process
With their business experiencing a welcomed growth, Engaged Sounds Entertainment needed to advertise their brand on their new company van and car. They also wanted to make the most of their “mobile billboard” by using custom vehicle graphics that could be eye-catching as well as draw attention to places where the vehicle traveled. With these objectives, they turned to Citrus Sign Studio for help.
We designed custom vehicle graphics for Engaged Sounds Entertainment with their business name, logo and contact information (phone number and website url). To drive home their USP of creating a unique experience for the clients’ events, we also crafted a tagline “YOUR DAY – YOUR VISION – OUR PROMISE” which was put just below the company name and logo for added effect.
Our vehicle graphics were designed to utilize maximum space on the company’s vehicles. So, they were crafted to be applied on the front, back and sides of the van and car doing duty for Engaged Sounds Entertainment. Our team also designed business signs with the company name and phone number to be put up on the van’s front bumper.
With our custom business signs and vehicle graphics, we helped Engaged Sounds Entertainment build brand awareness and attract attention at all hours with every trip they took in their company vehicles.
